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Colorful Standard

149

Allow us to introduce you to a Danish brand that values transparency, except when it comes to colour: Colorful Standard. With their timeless designs produced in Portugal using high-quality, sustainable materials, Colorful Standard makes clothing meant to last.

The label was established in 2017 and has as its signum a unique colour palette that takes you on a journey across the globe, featuring both striking and bold shades and natural, earthy tones. Who needs international travel anyway?

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149 Products
2-pack
Available in sizes:
Colorful Standard 2-Pack Classic Organic Crew Neck Sweat Heather Grey/Deep Black
£125
2-pack
Available in sizes:
Colorful Standard 2-Pack Classic Organic Crew Neck Sweat Lava Grey/Optical White
£125
2-pack
Available in sizes:
Colorful Standard 2-Pack Classic Organic Crew Neck Sweat Navy Blue/Emerald Green
£125
3-pack
Available in sizes:
Colorful Standard 3-Pack Classic Organic T-Shirt Deep Black
£85
3-pack
Available in sizes:
Colorful Standard 3-Pack Classic Organic T-Shirt Optical White
£85
3-pack
Available in sizes:
Colorful Standard 3-Pack Classic Organic T-Shirt Optical White/Heather Grey/Deep Black
£85
Available in sizes: S, M, L, XL
Colorful Standard Classic Merino Wool Crew Neck Burned Yellow
S M L XL
£90
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Coffee Brown
XS S M L XL XXL
£90
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Deep Black
XS S M L XL XXL
£90
Available in sizes: XS
Colorful Standard Classic Merino Wool Crew Neck Dusty Olive
XS
£90
Available in sizes: XS, S, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Emerald Green
XS S L XL XXL
£90
Available in sizes: XS, S, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Heather Grey
XS S XL XXL
£90
Available in sizes: XS, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Ivory White
XS L XL XXL
£90
Available in sizes: XS, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Lava Grey
XS L XL XXL
£90
Available in sizes: L, XXL
Colorful Standard Classic Merino Wool Crew Neck Navy Blue
L XXL
£90
Available in sizes: M, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Ocean Green
M L XL XXL
£90
Available in sizes: XS, S, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Oxblood Red
XS S L XL XXL
£90
Available in sizes: XXL
Colorful Standard Classic Merino Wool Crew Neck Pacific Blue
XXL
£90
Available in sizes: M, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Polar Blue
M L XL XXL
£90
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Merino Wool Crew Neck Warm Taupe
XS S M L XL XXL
£90
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Burned Yellow
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Coffee Brown
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Deep Black
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Dusty Olive
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Emerald Green
XS S M L XL XXL
£60
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Faded Black
S M L XL XXL
£60
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Faded Grey
S M L XL XXL
£60
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Faded Pink
S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Heather Grey
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Hunter Green
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Ivory White
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Lava Grey
XS S M L XL XXL
£60
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Marine Blue
S M L XL XXL
£60
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Midnight Forest
S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Navy Blue
XS S M L XL XXL
£60
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Neptune Blue
S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Ocean Green
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XXL
Colorful Standard Classic Organic Crew Neck Sweat Optical White
XS S M L XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Oxblood Red
XS S M L XL XXL
£60
Available in sizes: XS, S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Petrol Blue
XS S M L XL XXL
£60
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Red Tangerine
S M L XL XXL
£60
New
Available in sizes: S, M, L
Colorful Standard Classic Organic Crew Neck Sweat Scarlet Red
S M L
£60
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Seaside Blue
S M L XL XXL
£60
Available in sizes: XS, M, L, XL, XXL
Colorful Standard Classic Organic Crew Neck Sweat Soft Yellow
XS M L XL XXL
£60
Available in sizes: M, L, XL, XXL
Colorful Standard Classic Organic Full Zip Hoodie Deep Black
M L XL XXL
£100
New
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Full Zip Hoodie Dusty Olive
S M L XL XXL
£100
New
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Full Zip Hoodie Faded Black
S M L XL XXL
£100
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Full Zip Hoodie Heather Grey
S M L XL XXL
£100
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Full Zip Hoodie Lava Grey
S M L XL XXL
£100
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Full Zip Hoodie Navy Blue
S M L XL XXL
£100
Available in sizes: S, M, L
Colorful Standard Classic Organic Half-Zip Coffee Brown
S M L
£70
Available in sizes: S, M, L, XL
Colorful Standard Classic Organic Half-Zip Deep Black
S M L XL
£70
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Half-Zip Dusty Olive
S M L XL XXL
£70
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Half-Zip Faded Black
S M L XL XXL
£70
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Half-Zip Faded Grey
S M L XL XXL
£70
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Half-Zip Heather Grey
S M L XL XXL
£70
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Half-Zip Ivory White
S M L XL XXL
£70
Available in sizes: S, M, L, XL
Colorful Standard Classic Organic Half-Zip Lava Grey
S M L XL
£70
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Half-Zip Midnight Forest
S M L XL XXL
£70
Available in sizes: S, M, L, XL, XXL
Colorful Standard Classic Organic Half-Zip Navy Blue
S M L XL XXL
£70
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Personal Style Advice

We currently offer personal style advice through both digital and in-person customer meetings near our headquarters in Borås, Sweden.

If you're interested in booking a session with our personal shopper, send an email to us at [email protected], specifying whether you prefer a digital or in-person meeting, and we will get back to you with more details and available time slots.

Our style advisors look forward to helping you update your wardrobe and invest in timeless, quality garments!

 
4.60/5 2584 Reviews

Excellent from buying to delivery

James M

2025-08-15

Buyer

2025-08-06

fantastic products and fast delivery!

Tomislav D

2025-08-13

Buyer

2025-08-04

Fast delivery. Good service. Thank you!

Triin P

2025-08-09

Buyer

2025-07-31

Great service, thank you for starting to deliver to Canada!

Mark M

2025-08-08

Buyer

2025-07-30

Szybka dostawa. Wszystko w porządku

Dominik S

2025-08-07

Buyer

2025-07-29

Great service and really fast delivery. Will definitely be back

Simon O

2025-08-06

Buyer

2025-07-28

Fast delivery.. perfect item… very pleased would use again

Derek A

2025-08-06

Buyer

2025-07-28

Thanks quick and excellent service. Goods are very nice

Andrejs R

2025-08-03

Buyer

2025-07-25

Quick Delivery and a price that was reasonable.

Kurt E

2025-08-01

Buyer

2025-07-23

Exceptional service and quality. Highly recommend.

Patrick W

2025-07-30

Buyer

2025-07-21

Excellent service

Shay B

2025-07-30

Buyer

2025-07-21

Yea the start to a healthy future with footwear for me.

Ali L

2025-07-27

Buyer

2025-07-18

Fast delivery, well packaged and exactly what I wanted.

Yvonne M

2025-07-27

Buyer

2025-07-17

Good service.

Stephen S

2025-07-24

Buyer

2025-07-15

Perfect

Indre G

2025-07-19

Buyer

2025-05-04

Super

Ognyan P

2025-07-19

Buyer

2025-07-10

Quick delivery

Nick C

2025-07-19

Buyer

2025-07-09

Great selection, fast and reliable shipping. Would absolutely recommend, as always.

João N

2025-07-16

Buyer

2025-07-07

Great Communication

Billy R

2025-07-16

Buyer

2025-07-07

Reduced price and prompt delivery.

Gabriel H

2025-07-09

Buyer

2025-06-30

Amazing experience!

LUDEK F

2025-07-09

Buyer

2025-06-30

Super nice great communication fast delivery

Ioannis K

2025-07-02

Buyer

2025-06-23

Fast delivery, beautiful packaging. What a pity that shoes are too small and i need to return.

Iveta P

2025-07-02

Buyer

2025-06-23

Brilliant personalised experience. Thank you, Sophia!

Martynas P

2025-07-02

Buyer

2025-06-23

Arrived swiftly and was nicely packaged. Most important is that I absolutely love my new linen trousers.

Gary D

2025-07-02

Buyer

2025-06-23

An amazingly convenient search for the right item in the right color, the color is perfectly conveyed, a good description of the parameters in the size grid, perfectly selected brands, and fast delivery. Maximum rating, thank you.

Valeriia S

2025-06-27

Buyer

2025-06-18

.

Stefanos B

2025-06-26

Buyer

2025-06-16

Everything perfect!!

Tomaz Z

2025-06-18

Buyer

2025-06-09

Great!

Owen D

2025-06-18

Buyer

2025-06-09

Fast delivery and personalized packing info! Thank you Victor!

Akos K

2025-06-11

Buyer

2025-06-02

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