Slim Lewis Stretch Jeans Rinse

Bronx-born Calvin Klein established his eponymous fashion house in 1968 in his home state of New York, USA. With the help of childhood friend Barry Schwartz, Klein was able to scrape together enough capital to start his fashion journey. Through innovative and striking marketing, the brand quickly gained recognition. Among their other achievements, their campaigns fundamentally changed how we see men’s underwear, from practical necessity to desirable fashion product.